Hi *mic check* Hello! I’m so excited to kick off my new series column, Digital Shift Happens! This year marked a pretty big milestone for me since I turned 30!

Reflecting on the past three decades has made me appreciate how much has changed, not only in my life but in the world around us. Whether it’s bringing out the physical albums or browsing my hard drives, photos have this unique ability to take me back to specific moments in life, reminding me of how things used to be.And that sense of nostalgia is exactly what inspired Digital Shift Happens. Through this column, I’ll be exploring branding, tech, and trends through the years, and the way they have shaped my life and perspective.

I’m excited to take this nostalgic journey with you! Whether you’ve lived through these trends or are just learning about them, I hope Digital Shift Happens sparks some inspiration and gives you a fresh perspective on how branding, tech, and trends continue to shape our world.

Stay tuned right here on fierceday.com.

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Revised on December 29, 2025 to reflect the transition from blog series to column.
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